October 31, 2010
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I’ve just come back from this year’s Adobe MAX conference, and oh, boy was it a whirlwind! I fell that Adobe outdid themselves this year and set the bar much higher. I guess being in the same location more than one year in a row lets them concentrate on content rather than logistics.
The theme of the conference this year was different from previous years… In years past it was about products coming out soon, product announcements or beating th drum of certain technologies. This year there were virtually no product announcements, and no announcements of things coming soon. It was all about what was out today, and how to use it leverage it going forward. I know this disappointed a lot of people in the audience, but with Adobe launching most of their products (ColdFusion, Flex, CS5, etc.) just a few months ago, there wasn’t much to talk about. Read more of this post